Friday, 8 February 2013

Film poster version 1 comparison

I created my first versions of my film poster, I had two versions with a difference in the main image. To find out which poster was the more favorite with my target market I asked 19 people which one they preferred.

I asked 19 people so there would be no possibility of a tie so I would be able to take the most popular and develop that version further to better appeal to my target market.

Version 1

Version 2

My research into which poster was more popular with my target market was version 2 with 11 votes to 8, this has given me a clear definition in to which poster I should develop further. But since the votes were close I am going to attempt to find a half way point so that more of my target audience would prefer my poster.

I will attempt to merge the two posters by slightly lowering the lighting on the main image of version 2 so that it is slightly darker.


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