The Codes and Conventions of Adventure film trailers Prezi

 

Codes and Conventions of Adventure Film Trailers on Prezi

1 Minute Story Board

 My chosen genre of film trailers was Adventure, so for the story board I chose the adventure film trailer "The Mummy Returns".

Audience Key Terms

Qualitative data

This is data that has been collected from methods such as; feedback, questionnaires and surveys, it is used for gaining information from a certain type of audience.

Quantitative data

This is information that has been collected on a certain subject, these are collected through a variety of methods including; surveys, tally charts and experiments.

Demographic data

This is the data that describes a person social status, this includes recording a persons; social class, gender, ethnicity and level of education. This type of information is used to target a product or service at a target audience and make sure the correct way of presenting this product or service is correct for the target audience.

Photographic data

This is the data that describes an individuals person, this will include data such as; attitudes, values, beliefs and opinions. This type of data is used in market research to get the mainstream data that can be used to create the product or service to suit the vast majority of the target audience. 

Audience feedback trailers and questions, Part 1 of 2

Since my chosen film trailer genre is adventure I require audience feedback on the trailers to get their opinion of which film trailer is more appealing to them and why.
with this information I can then see what type of film trailer is more attracting to the target audience whether it  be a fast paced trailer or a trailer made with narration.

Below are three film trailers from three different film franchises, which are all adventure films. With the below trailers I will collect my audience feedback by presenting these trailers to them and asking them a series of questions (listed below) to find out the mainstream preference for a adventure film trailer.

The series of questions I will ask for all the film trailers include;

1. What is appealing about the trailer?
2. What is the most memorable part of the trailer?
3. How did it compare to your expectations?
4. What aspects of this trailer did you like and dislike?
5. What, if any, changes would you suggest to make this a more improved trailer?

Film Trailer 1

Pirates of the Caribbean: On Stranger Tides - Trailer 1

This trailer has been chosen because it is a highly successful  film franchise and as a adventure film trailer would give useful feedback on ways to create my film trailer.

Film Trailer 2

The Mummy (1999) - Movie Trailer

This trailer has been chosen because it is a highly successful  film franchise and as a adventure film trailer would give useful feedback on ways to create my film trailer. Also it is of a different sub genre of adventure to the first film trailer so I will be able to collect feedback which I can relate to another film trailer and find out the codes and conventions of the adventure film trailers.

Film Trailer 3

Indiana Jones and The Last Crusade Film Trailer

This trailer has been chosen because it is a highly successful  film franchise and as a adventure film trailer would give useful feedback on ways to create my film trailer. All three trailers are from different time periods spanning nearly 30 years of adventure film trailers, by doing this I will be able to clearly see the conventions that have remained over the years which will then aid in my audience feed back and the creation of my film trailer.

My chosen production breif

After careful decision making I had decided which production breif to focus my A2 course work around.  what I will be creating for my production breif is;

A promotion package for a new film, to include a teaser trailer, together with two of the thress options:

• a website homepage for the film;
• a film magazin front cover, featuring the film;
• a poster for the film.

Out of the three options above I have decided to create a film magazin front cover featuring the film and a poster for the film.